TULLAA was founded in December 2011 by Tülay Arslan as a visionary entrepreneurship project, inspired by the craftsmanship of talented women she encountered along her journey. What began as a small initiative has flourished into a women-led business dedicated to promoting sustainability and celebrating female artistry. TULLAA specializes in creating elegant, timeless, and beautifully handcrafted bags that merge tradition with contemporary design.

Today, TULLAA collaborates with skilled women from various provinces across Turkey. Every stage of production is completed by hand, from the meticulous knitting of the bags to the intricate leather stitching. Currently, a team of 65 talented women contributes their expertise to crafting TULLAA's one-of-a-kind designs. By empowering women and honoring artisanal traditions, TULLAA continues to redefine handcrafted luxury with purpose and passion.